For Bill and Taffy Ragan, founders of Bill Ragan Roofing Company, their They Ask, You Answer journey dates back to February 2017. Taffy saw Marcus Sheridan speak at a conference on social media marketing, bought his book , and pledged to bring the philosophy to their business. They even started trying to write content themselves. Fast forward to 2019, Bill and Taffy were still doing their best to try to write this content on their own, but had very little success. Results were not Whatsapp Mobile Number List showing. Free Guide: The Ultimate Guide to Inbound Marketing Strategy 2022 They went to IMPACT Live in August 2019 and heard Marcus give a talk again. Taffy recalls that he said they needed to hire a content manager and ask,
you answer was not something a company could do without that person. IMPACT+ course: How to hire a content manager for your business After spending three painful years trying to implement They Ask, You Answer with no success, Taffy finally decided she Whatsapp Mobile Number List needed help. She reached out to IMPACT for advice on hiring the right content manager and training them to ultimately get the results they were looking for. Their problem:
how it was before Bill Ragan Roofing Company is a small family business: the only three people who were on staff when they started working with IMPACT were Bill, Taffy and their daughter Andrea (along with other contractors). It wasn't the kind of Whatsapp Mobile Number List company that cared about hiring new people and growing headcount, so when they heard Marcus talk about creating content for their website that will drive traffic, revenue and sales, they did their best to do their inbound marketing themselves.